Nestlé

Brand Manager JOJO (local development)

před 44 dny

  • Praha
  • Full-time

Nestlé

Brand Manager JOJO (local development)

  • Praha
  • Full-time

What you are supposed to do

Would you like to develop our unique local brand JOJO – market leader in candies segment?Are you someone who is not afraid to stand out from a crowd and follow their own path? Are you insightful, passionate marketer? If yes, keep reading.


WHAT YOU CAN EXPECT TO WORK ON:
  • Preparation of long term brand and business strategy
  • Innovation development incl. market analysis, market opportunities, concept, product & packaging design, business case
  • Designing, briefing and developing creative campaigns (ATL, digital, ...) in close cooperation with communication/media agencies
  • Market trends monitoring with focus on analysing consumer behaviour, competition and product performance, in order to identify new opportunities and consumer needs
  • Close monitoring of business performance and development of short term actions in order to improve business results in close collaboration with Trade Marketing and Sales
  • Managing and optimizing product mix/P&L management for assigned portfolio

Brand Manager JOJO (local development)

Your skills

  • A very good knowledge of consumer understanding/insights and strategic activities towards further brand development
  • Creative thinking and passionate about brands
  • Interest in latest marketing trends and experience with digital communication
  • Ability to lead complex projects with independence
  • Some previous sales/trade marketing experience is welcome
  • At least 3 years with brand management (preferably in FMCG environment)
  • Active driving licence

What you can gain

  • We are company with open and supportive environment
  • We take care about your professional development and continuous employee satisfaction
  • We are a green office close to the nature
  • We can offer an interesting reward package with fixed and flexible remuneration PLUS 1 week extra holiday, flexi days, flexible working hours, pension fund and life insurance contribution, access to Benefit Plus portal (where you can select from many leisure and wellness benefits), contribution to infant nutrition for children, possibility to use the various offer in the Prague company canteen with discount prices, Nestlé Employees’ mobile tariff program, life & work jubilee bonus and other attractive short & long term offers for Nestlé employees Are you curios about this position? Do not hesitate to send us your CV. If you have suitable background, we will be pleased to meet you in person.

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